More than just clothes

If you go on the toast website, you will see that they have created a whole toast world, almost! They have the clothes and homeware sections, however they also have a feature called style stories where they have created small photoshoots to promote their products in storyboard form, which is a great idea. They also have another feature called Toast Travels, which is a blog. It is an opportunity for the staff and customers to tell stories about art, culture, food and life! Its a beautiful idea and a way for toast to show that they are much more than their products.

Toast have some beautiful videos which they have created to promote their collections, including this one called There, but it is worth having a look at the others, especially 6 1/2 Quiet Minutes and the mens one too! If I was any good at capturing anything, photos or movies, I would definitely create something as beautiful as this!